Posts filed under 'The Workplace'
Storm Water Job Trends
By Carol Metzner
President, The Metzner Group, LLC and
Managing Partner, A/E/P Central, LLC home of CivilEngineeringCentral.com
The ever-shrinking job market, aging baby boomers and rapid technology growth have created a need for storm water generalists who can do it all—use off-the-shelf and proprietary tools to conduct modeling studies; plan, assess and design storm water and water resource projects; resolve complex problems such as conflicting design requirements and unsuitability of conventional materials; and prepare and review a myriad of reports, including technical and regulatory specifications, contract documents and cost estimates.
No longer is storm water management a niche position filled by hydraulic and hydrologic specialists; now it encompasses everything from business development to contract bidding and administration to project management.
Furthermore, storm water-related jobs are not limited to civil engineering and construction companies; they now are found in federal, state and local governments, scientific consulting and services firms, research and development companies and waste management organizations.
At the same time, rising population growth, crumbling infrastructure, growing concern for the environment and a need to comply with tighter environmental laws and regulations have created increasing demand for environmental engineers knowledgeable of storm water management. Many developers today are taking a proactive approach by working to prevent rather than control problems, requiring engineers who can use science and engineering principles to ensure the preservation of natural resources, the use of environmentally beneficial materials and the health and safety of residents. Environmental engineers also design remediation systems to counter the effects of pollutants on soil and groundwater and retrofit existing storm water systems to mimic predevelopment hydrology and restore ecosystems to their predevelopment state.
Storm Water Staff as Generalists
With unemployment on the rise, it is no surprise that some career boards report a 50% decline in the number of storm water-related jobs over the past two years. Fewer jobs usually means that the people who do have jobs have more to do, and that seems to be the case here. More storm water-related employees are expected to come to the job not only with knowledge of the general engineering field, hydrology, hydraulics and water quality, but also knowledge of best management practice design and local, state and federal water programs’ regulations as well as experience in site design, work plan development, data collection and analysis and preparation of technical memoranda, reports and presentations.
To get a job in today’s tight market, storm water-related workers must possess technical knowledge dealing with a range of topics, including soils, pollutants, watershed management, storm water/drainage management, water rights, water quality modeling, environmental permitting and economic analysis. In addition to these hard skills, engineers are expected to be fluent in softer interpersonal skills involving organization, management, communication and problem solving. Successful employees also need to be self-motivated, with the ability to work both on one’s own and within a large team environment.
Higher-level jobs require knowledge of and experience with more advanced topics such as conducting hydraulic, hydrologic and water quality modeling studies, using specialized computer software for data analysis, developing GIS applications and developing and updating computer code to create new analysis tools. Advanced workers also provide senior leadership for engineers involved in storm water-related projects and may prepare proposals and conduct other marketing activities to gain new business.
Storm Water Staff as Environmentalists
Engineers have a long history of working to minimize the environmental impacts of land development and to maintain or improve our nation’s environmental health. Many storm water-related workers are tasked with protecting our natural habitats, systems and resources by finding ways to maintain existing hydrologic patterns, reduce impervious surfaces, maximize undisturbed natural areas, minimize runoff and pollutants and take advantage of the natural retention, absorption and infiltration capabilities of vegetation and soils. Increasingly, environmental engineers are required to provide “green” and sustainable site management technologies and practices, making sure to integrate sustainability into every aspect of the development project.
In 1972, the U.S. Environmental Protection Agency (EPA) enacted the National Pollutant Discharge Elimination System storm water permit program to regulate sources, such as developments, that discharge pollutants into U.S. waters and waterways. In 2007, the EPA introduced the Green Infrastructure initiative to highlight opportunities for municipalities to increase the development and use of green infrastructure to infiltrate, evapotranspirate or reuse storm water.
Legislation is changing at a fast pace, and environmental engineers have to keep up with the latest rules, regulations and enforcement procedures at all government levels. Increasing numbers of localities are adopting low-impact development ordinances as treatment control for pollutants and pursuing the U.S. Green Building Council Leadership in Energy and Environmental Design certification. To comply with these environmental regulatory requirements, engineers must be familiar with the specifics of the ordinances and engineering standards related to storm water management in addition to keeping accurate, clear and concise records.
To complete a land development project successfully, environmental engineers have to examine the project in its entirety, considering each design decision in terms of costs and benefits not only to the company and client but also to the environment and balancing the costs of different types of green materials with the benefits of long-term storm water management.
Keeping Employed/Staffed
As this article has shown, storm water management trends, technologies and legislation are ever-changing. In order to maintain a job in this field, it is more important than ever for storm water-related workers to take advantage of every continuing education opportunity that comes their way.
To be successful, storm water-related engineers need a strong understanding of the water/storm water industry and new design standards and technologies. They also need experience in water resources, drainage, flood control and green infrastructure technologies. These individuals must read technical journals, attend professional conferences and interact with colleagues in order to keep up to date on the latest materials, standards and technologies and offer the greatest value to their employers. Even experienced storm water-related engineers need to keep abreast of the latest topics and often can benefit from a refresher course on the basics.
In the same way, if companies want to keep their employees, they must provide not only competitive salaries and benefits but also opportunities for continuing education and enhancement. In today’s work environment, learning new things can be a win-win situation for both employers and employees.
civil engineering jobs :: civil engineering resumes :: civil engineering blog :: civil engineering discussion
Add comment March 15, 2010
Whose billable time is it, anyway?
Featured Guest Blogger: Babette Burdick
Sales Aerobics for Engineers
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What is your time worth? To you, your company, clients and end users of your products and services?
When does the value that you perceive you bring to your company become less-than-valuable?
There is a fine art in bringing projects in on-time and at or under budget. And in this economy, that fine line is becoming razor sharp. Delighting customers and exceeding expectations may result from the economics of the project rather than cutting edge design that carries a high price tag and unappreciative end users.
This week, some project engineers and I were discussing how to tell when a project is complete. They related how they are continually striving to make the project outcome better, add more enhancements, ask more questions of the client, constantly refine the design and contents of the project…. until their managers start breathing down their necks wondering why the project hasn’t been completed.
Let’s face it. It’s the nature of the engineering discipline. Analysis, design, improvement, redesign. Plan-Do- Check-Act. To infinity and beyond. Except, very few clients hire engineers and technical specialists simply to think….and think….and think. If that were true, we could all go to the mailbox each day and receive a huge check for all the great thoughts we had during the week before. I don’t think so.
Billable time. You know what that is. And you know the rate that you or your company bills out your time. The question becomes whether or not your company recovers that cost in terms of profit on your project.
Civil Engineers enjoy challenges and are tremendous analytical thinkers. They do, however, sometimes confuse discussing a potential project with being engaged in business development (aka, “sales”). For you civil engineers who have been thrust into a sales role without understanding the dynamics of a sales conversation, beware. Engineers are notorious at spinning out ramifications of a design, constantly asking “what if?” of themselves and other engineers. And thinking they are “selling.”
How many times has an engineer from one company called up an engineer from your company (you, perhaps?) to kick things around… on a project that is neither approved nor funded? An hour later, on your company’s dime, you/ your engineer has provided lots of consultative design insights to the other engineer. And your company never is awarded the project, if they are even asked to bid on it. And for those companies who have been forced to rely on the bid process on public projects, your profit margins are being squeezed to bare minimum.
While this scenario has been more common in the manufacturing arena, it may become more prevalent as less staff attempts to provide more functionality within civil engineering firms.
While I’m not suggesting that you dumb-down your project design and/or management efforts, I am asking you to consider how many of your projects are brought in on-time and at- or under-budget? Do you hold things up or move things forward? Do you understand when you have arrived at the best solution, although it may not be the optimal one?
Ask yourself what the gross and net profit of these projects are to your company. What was your billable time and at what rate? What is your salary?
Now you can begin to calculate what your time is worth and the value that you bring to your company. Working in a vacuum outside the context of the bigger picture surrounding your role is not a viable strategy in any economy. Especially this one.
Think about it.
civil engineering jobs :: civil engineering resumes :: civil engineering blog :: civil engineering discussion
Add comment March 1, 2010
Career Goals: Don’t Sell Yourself Short!
Featured Guest Blogger: Anthony Fasano, P.E., CPC, LEED AP
Maser Consulting
Associate Civil Engineer and Professional Career & Leadership Development Coach
Click to Connect With Anthony on Linkedin and Facebook
Anthony is the author of a soon to be launched FREE service for engineers called A Daily Boost from Your Professional Partner. Click here to read about this service.
I have said in the past that it is extremely important to have career goals, which act as a destination for where you are taking your career. It is important when setting your goals, to take the time to figure out exactly what you want, nothing more, and nothing less.
Clearly defining your goal is extremely important. Use an analogy of driving to a destination. Is it easier to get somewhere if you only know the city or state or if you know the exact street address? Your goals act as that street address that constantly tells you where you are going.
In setting these clearly defined goals, you really need to figure out what you want. Many people will water down their goals during this process because they believe they are too lofty. By doing this, you are giving up on your goal before you even attempt to achieve it. Why? You have the ability to achieve absolutely anything you want to in your career. When you are setting your goals, just think about your current situation as scenario “A” and the goal you are seeking as scenario “B” AND DO NOT TRY TO FIGURE OUT HOW TO GET FROM A TO B AT THIS POINT. When people think about the route they will have to take, that is when they often start the “watering-down” process. You can worry about action plans and steps you may take later, but when you are setting your goals focus on your desires, regardless of how unattainable you may think they are.
For example, let’s say you have a clearly defined goal of being promoted to Project Manager in the next 18 months. Attached to this goal is a rule that you set for yourself to work no more than 45 hours per week so that you can maintain your work-family balance. In reviewing that goal, you might say to yourself, there is no way I can get that promotion if I only work 45 hours per week, so you change it to 50. You have now altered your true goal and compromised your values by giving up your work-family balance. This decision was based on a LIMITING BELIEF.
In coaching, we help people with limited beliefs on a regular basis. A limiting belief is exactly what it sounds like; it’s a belief that you hold, that limits you in some way, shape or form. Limiting beliefs typically stem from your past. They may have developed from interaction with someone specific or a certain situation that deeply influenced you. In the above example, the limiting belief is that you cannot become a project manager by working 45 hours per week. Why not? Couldn’t you work more efficiently and delegate more? Limiting beliefs often prevent us from not only achieving our goals, but from setting true goals. When you run into a limiting belief, the best way to beat it is to question it!
Where does that belief come from?
How can I let go of that belief?
Now that you are aware of limiting beliefs start to identify, question and overcome yours today. Doing this will help you tremendously in achieving your lofty career goals!
What limiting beliefs are currently holding you back from achieving your career goals as a civil engineering professional?
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Add comment February 16, 2010
“Engineering Stress”
Social networking sites, like LinkedIn and FACEBOOK have also provided an opportunity for many of us to take a break, decompress and correspond (quickly) with our colleagues in a non-stressful environment.
civil engineering jobs :: civil engineering resumes :: civil engineering blog :: civil engineering discussion
6 comments January 26, 2010
How About Asking Yourself What’s Right?
Featured Guest Blogger: Anthony Fasano, P.E., CPC, LEED AP
Maser Consulting
Associate Civil Engineer and Professional Career & Leadership Development Coach
Click to Connect With Anthony on Linkedin and Facebook
Anthony is the author of a soon to be launched FREE service for engineers called A Daily Boost from Your Professional Partner. Click here to read about this service.
I recently completed a certified professional coach training program at the Institute for Professional Excellence in Coaching (iPEC) and it was an amazing experience. I have to say I was extremely nervous going into it, being a civil engineer with a technical background, however I instantly fell in love with coaching and it is now totally natural for me.
As part of the training, one of the books we were required to read was “Breaking the Rules” by Kurt Wright. The book focuses on being your best and how people and organizations can achieve their maximum potential. The author states that being at your best cannot occur until you gain real-time access to your intuition or your “right brain.” This was extremely scary to me being a civil engineer who operates mostly from the analytical portion of the brain or the “left-brain”, however as I read the book I became fascinated with the message.
The left and right hemispheres of your brain process information differently. The left side of the brain processes information linearly, from part to whole. It processes in a logical order; prior to drawing conclusions. The right brain processes in reverse from whole to part. It starts with the end-result or solution. It sees the big picture first, instead of all of the details. Everyone tends to have a dominant side of the brain; however, the thinking process is improved when both sides of the brain participate equally known as whole brain thinking.
Engineers, and pretty much all of human civilization are always looking for “What’s wrong”? We are always analyzing situations to try to identify a problem so that we can fix it. The author of the book states that by asking “What’s wrong?” questions, you cause all of your thinking to be done by the analytical part of your brain. Asking “What’s wrong” questions constantly puts you into a negative state of mind.
So what’s the alternative? How about start by asking the question “What’s right?” For example, let’s say you meet with your team on a certain project that is taking much longer than it should and likely will be over budget. We are programmed to ask the team “What’s wrong?” and start discussing all of the problems on the project and try to figure out how to fix them. What if you were to start by asking the team “What’s right?” By reviewing all of the things that are working for the team, you can focus on applying some of your success to the lacking portions of the project, while maintaining a positive attitude and atmosphere within the team. This brainstorming exercise will foster use of the right brain and move the team members towards whole brain thinking.
The thought behind the “What’s right?” mentality is that people are at their best when they are doing what they are good at and what they love to do. By focusing on people’s strengths you can ensure that they are extremely productive and engaged in what they are doing and thus the organization will be more effective as a whole. So next time you are faced with a problem or a challenge, stop, be creative, access your right brain and explore all of the things that are right about the situation and see where that leads you!
Do you or anyone that you know follow the “What’s right?” mentality regularly? How has it worked for you?
civil engineering jobs :: civil engineering resumes :: civil engineering blog :: civil engineering discussion
12 comments January 19, 2010
Bring On The New Year – Please!
By Carol A. Metzner
President, The Metzner Group, LLC and
Managing Partner, A/E/P Central, LLC home of CivilEngineeringCentral.com
This past year has been challenging for many in the A/E/P community and everyone associated with it. At least once a day I am asked “Where do you see the market heading in 2010? Do you see the job market picking up?” After 20+ years recruiting civil engineers, architects and planners I look into my crystal ball and my past civil engineering blogs and try to answer. The answers usually depend on the daily changing news from my clients and various news sources. Do I see an increase in hiring from my clients? Yes. However, these needs are very specific. They are either strategic discipline hires or for candidates who meet their requirements exactly. There is little to no flexibility in candidate experience.
Our community is watching President Obama and the US Congress. Workforce planning has become a guessing game for operations and human resources executives. Should firms hire for potential jobs or for projects awarded that have tentative start dates? Or, should firms implement overtime for existing staff and hold on making new hires? Tough questions. In either case, job seekers at all levels are discussing where to go next or what to do.
Many of us have minimal control over whether firms move forward in bringing on new staff. So let’s take control over what we can manage. If you are unhappy with your job, need a job or have let your job search go stale – take control and make or redesign a plan. If you need new clients – make a new plan. Whether you gain education, identify a recruiter to assist, join new associations for networking or apply to specific companies who have projects in your area of interest…just take action. Our January newsletter author, Anthony Fasano, PE, LEED AP, CPESC, CPSWQ, poses the question “What will it take for you to make 2010 a ‘Career Year’?” This is a worthwhile read.
As 2009 comes to a close, I have one thing left to say, “Bring on the New Year – Please!”
civil engineering jobs :: civil engineering resumes :: civil engineering blog :: civil engineering discussion
2 comments December 29, 2009
The Key to Success Starts With Listening not Answering

Featured Guest Blogger: Anthony Fasano, P.E., CPC, LEED AP
Maser Consulting
Associate Civil Engineer and Certified Professional Career Development Coach
Click to Connect With Anthony on Linkedin and Facebook
Read The Career Development Blog – A Newly Created Support Forum for Civil Engineers
Ernest Hemingway one said, “When people talk, listen completely. Most people never listen.” I believe this quote to be so very true. Until I attended coaching school and learned how to listen, I was often guilty of selective hearing. I believe this was in large part due to my engineering background. Engineers as well as other technical professionals are always geared towards problem solving. Therefore when we listen, we listen for “answers” needed to solve problems. Once we have these “answers” we tend to tune out the rest of the conversation as we are already solving the problem in our heads or we start looking for the next problem to solve!
Why don’t people listen? People like to hear themselves talk. Admit it, we all do! We have a lot of thoughts and experiences on our mind and we want to share them. Sharing your thoughts is great but engaging and listening to those we are speaking with is important to your relationships both personally and professionally. Do you find yourself cutting people off before they finish their sentences? We are all anxious to keep moving forward, so much so, that we sometimes don’t hear important messages that people are trying to tell us including managers, co-workers, clients, friends, spouses, children, etc.
There is a very valuable skill called Acknowledging. Acknowledging is when you repeat back to someone the words they just told you. For example, a client may say to you, “This is our largest project and it means a lot to us.” You would acknowledge the client by saying, “Bob, we understand that this is your largest project and that it means the world to you and that is why we have our best civil engineers working on the project non-stop!” This shows the client that you are listening to them and as trivial as acknowledging may sound, it can be extremely powerful in building relationships.
How many times have you heard someone attribute a problem in the workplace to “mis-communication?” Do they mean “mis-communication” or do they mean someone wasn’t listening and missed out on what they were supposed to do? I believe many times it is the latter. Communication is a two way street, it has to be! If someone tells you something and you don’t listen, what’s the point?
Over the next few weeks, make it a point to listen. Even during the holidays with your family, try acknowledging them, you’ll be surprised at the response you get. Companies lose money, projects and employees when people repeatedly don’t listen. By improving your listening skills you will set yourself apart from other professionals and your professional and personal life will be much more rewarding!
Remember the key to success starts with listening not answering!
Happy Holidays!
civil engineering jobs :: civil engineering resumes :: civil engineering blog :: civil engineering discussion
7 comments December 15, 2009
Are You Delaying Taking the P.E. Test or Getting Another Certification….Why?

Featured Guest Blogger: Anthony Fasano, P.E., CPC, LEED AP
Maser Consulting
Associate Civil Engineer and Certified Professional Career Development Coach
Click to Connect With Anthony on Linkedin and Facebook
Read The Career Development Blog – A Newly Created Support Forum for Civil Engineers
This down economy is providing many of us with some down time due to lack of work. Whether there is some down time at the office or you are currently unemployed. What are you doing with that down time? Why not spend it pursuing a license or certification that will add value to your credentials?
I know many engineers that have the work experience required to take the P.E. test, and have even passed part one of the exam (the F.E.), however they just won’t fill out the application and sit for the exam. People make all kinds of excuses like, the application is difficult, no time to study, I don’t really need the license because my boss signs the plans, etc. The same goes for other certifications like the LEED AP. I hear people saying that the LEED exam takes too much memorization and they don’t have time for that.
In the coaching world, we call these excuses “blocks” because they are blocking you from achieving a goal. There are two kinds of blocks, interior and exterior blocks. Interior blocks are things like self-doubt and fear. For example many people won’t sign up for the test for fear of failure. They think about what would happen if they failed, what would people think, etc. On the other hand, people may have fear of passing, yes that’s right passing. They fear additional responsibilities or attention that they would rather avoid. So how do you overcome these blocks without a coach? You can do some self-coaching by asking yourself the following questions:
- What is holding me back from taking the next step to achieving this goal?
- What can I do today to help me overcome that challenge?
- What would my career look like if I passed the test?
- How would it affect my salary, my job standing, my family?
- What will my career look like in 5 years if I pass the test? If I don’t pass the test?
Write out the answers and be very descriptive and specific. Then re-read the answers. Many times seeing the value of the certification in these terms will help to eliminate these inner blocks.
Exterior blocks would be things like time and money. To overcome exterior blocks you will most likely have to put an action plan together. For example if you say you don’t have enough time to study, set up a detailed study schedule. Maybe you study a half an hour each day before or after work or dedicate lunch a few times a week for studying. If you establish a plan and stick with it, you will eliminate the exterior blocks.
I hope this article was helpful in moving you closer to your certifications, now go sign up for that test!
civil engineering jobs :: civil engineering resumes :: civil engineering blog :: civil engineering discussion
8 comments November 18, 2009
When “It’s Not My Problem” Becomes Your Problem
Featured Guest Blogger: Babette Burdick
Sales Aerobics for Engineers
Internet Business Development Strategies for Manufacturers, Distributors and Service Companies
Connect With Babette On Linkedin ![]()
Read The Sales Aerobics For Engineers Blog

Unfortunately, in the real world, project team members are working for civil engineering companies which are now extremely lean and mean. Perhaps even desperate for business. With less staff doing more work and wearing multiple hats, project management sometimes resembles a game of “hot potato.” Which can create quality problems as well. Perhaps the production and engineering department is part of a fiefdom. Regardless of the size of your company, and its organization, the result is the same. The individuals fulfilling functional obligations perceive their job as “piece work” for handoff to the other members of the project team for implementation. These individuals perceive that once they’ve fulfilled their engineering (or other) function on the team, they are off duty. They’ve completed their work. It’s no longer their problem. They can go back to their cubicle and work on the next project.
Guess again.
All of us have projects where we put the final dot on an “I” and cross the final “t” and can’t wait to get that project off our desk. However, we’ve taught ourselves we don’t operate in silos. But we certainly know folks within our organization who do. And like the kids on the playground who don’t get selected first, or even second, for that pickup game of dodge ball at recess, they don’t get it. Project management is a team sport.
In this challenging economy, there is even less of a place within an organization for individuals who don’t understand the dynamics of the sales process and how difficult it is to win the business in the first place. They may not understand the business cycle or have a complete grasp of the multiple disciplines and roles required to move a project towards a successful outcome. These individuals may not grasp the difficulty involved in customer retention. When these types of project team members finish their work, in their mind, they have done their job and that portion of the project ceases to become their responsibility. It’s not their problem anymore. And I’m not just talking about junior staffers, either.
Project outcomes are always everyone’s responsibility. So everyone owns the problems. And the rewards. I’m sure there are quite a few of you out there who have participated in at least one highly successful project team that had a marvelous project outcome. These types of project outcomes and the teams that achieve them are truly unforgettable – and rare- as though the stars were aligned from the beginning. Highly successful project outcomes and teams don’t happen by accident or serendipity. Many highly successful project outcomes are a result of ordinary folks – not your corporation’s rock stars – assuming responsibility and stretching themselves beyond what was required of them, resulting in a robust and innovative outcome. Successful project outcomes happen because all of the project team members are truly engaged in understanding each other’s functional roles . They incorporate that mutual respect into what they bring to their own individual area of responsibility. No silos. Just synergy.
For those of you who interact with project teams that are not necessarily characterized by “synergy” or “mutual respect,” the tendency is to complete your portion of the project and hand it off. Or be less than communicative over the duration of that project, over multiple project team meetings. Your siloed approach shortchanges everyone, including you. If someone falls down in their functional role it’s far costlier to compensate for the error in rework than have anticipated the probability of the error in the first place. The nature of the error may be lack of time, interest or less than brilliant execution. A travel schedule that creates gaps in project meeting attendance. Team meeting notes that are not circulated in a timely manner or are not as detailed as they should be. Lack of communication or follow through in between project team meetings. Telephone conversations with the client and changes to the project that need to be immediately communicated to the project team. It’s those little things, the details that you feel aren’t your problem, that ultimately become your problem down the road.
Hybridizing the engineering approach you bring to the project team is going to be critical to not only your career, but the longevity of your company in the consulting civil engineering marketplace. There’s a lot of talk going on these days about innovation, which I’ll be addressing in a future guest blog on this site. However, the assumption by most folks is that innovation is best left up to, well, the innovators: the braniacs. Actually, innovation is a matter of self-discipline and the ability of incorporating the perspectives of everyone seated around your table into what you bring to the table. Just do a little something differently than you’ve done before. That’s innovation.
So the next time you are assigned to a project team, take a different approach. An innovative approach. Find out what everyone does on your team. No matter how well you think you know them. No matter how many times you’ve worked with them in the past. Even if you are part of their sand volleyball team on Wednesdays. Take a few minutes out of your workweek to talk to them about the project – outside of team meetings. And then start your functional project work as though you are the entire team. It’s hard to take a siloed approach with this hybridized perspective, isn’t it?
civil engineering jobs :: civil engineering resumes :: civil engineering blog :: civil engineering discussion
2 comments September 30, 2009
Communicating Your Value to Your Organization
Featured Guest Blogger: Babette Burdick
Sales Aerobics for Engineers
Internet Business Development Strategies for Manufacturers, Distributors and Service Companies
Connect With Babette On Linkedin ![]()
Read The Sales Aerobics For Engineers Blog
Are you comfortable providing solutions that impact your company both upstream and downstream from where you have a functional position?
Let’s face it. We are moving towards a new business and economic paradigm. Civil engineers providing the greatest value to their organizations may no longer be those engineers having expertise in only one area. Rather, the new business paradigm may place more value on engineers who understand how to translate their engineering expertise into the business language and perspective of audiences residing upstream and downstream in their organization.
How do you gain this ability? How effectively do you translate your body of knowledge to others in your organization? And no, this is not a glorified version of “sucking up” to your top brass or engaging in any form of Machiavellian politics. Who has time to play games and engage in office melodramas fueled by inauthentic, self-serving actions?
This guest post for the CivilEngineeringCentral.com blog provides a list of areas you may want to develop and incorporate into your skill set so folks in your organization better understand “how you do what you do.” As you grow your personal style, knowledge base and ability to communicate, you just may find some new doors opening up for you.
Understand the national and global economic environment into which your engineering solution is being placed. Read newspapers online. Use RSS feeds to do industry- related searches. Read blogs on engineering topics.
What are the local, state, regional and national conditions impacting your project, your expertise and that of your company? What are the competitive conditions impacting your company’s ability to win the work? Where’s the money coming from to fund these projects? What trends are being reported?
Look at Sam Richter’s website, which is based on his great book Take The Cold Out of Cold Calling. Sam provides recommendations for online resources for business and industry reporting. Work towards building a more well-rounded perspective about business development, economic trends and your area of expertise. Operating inside a vacuum is not an option.
Understand the mindset of the folks up and down the corporate food chain. Depending on where we sit around the table, we see the same things differently. Work towards developing an understanding of everyone’s mindset – not only in your own organization but also in your clients’ organizations. Rule of thumb: the higher up the food chain, the more focus on the bottom line. The lower down the food chain, the more silo-ed the thinking, the more loyal and risk-averse the individual.
Don’t get hung up trying to change mindsets or make folks “see things your way.” Rather, work towards communicating your messages using their perspectives, not yours. They will “get” what you are saying a lot more easily than you think. Develop a communication style that correlates your project outcome to the bottom line – from everyone’s perspective. Let those silo-ed individuals understand how your solutions may help them do their jobs better. You may start to become more of an asset to your organization than you already are.
Selling to VITO, a sales book by Anthony Parinello, focuses on the importance of understanding the mindset of everyone at every level in an organization. He succinctly breaks down each functional position’s mindset in terms of being a risk taker or risk averse, as well as being a decision maker or a gatekeeper. Incorporate some of these principles into your next project team meeting to gain a better understanding of the dynamics of decision making.
Develop the skills to confidently communicate your information during meetings with internal customers (your colleagues) as well as current and potential customers. This is the hard part, because so many engineers feel like they are “acting” or speaking a foreign language at this point.
Understand that the best way of communicating information is by LISTENING and asking good questions. Round out your perspective and understand how the language of business varies from the language and mindset of engineering. In this global economy, treat each conversation you have with your colleagues as though you were speaking a foreign language – even if you both speak American!
I recommend reading Jill Konrath’s book, blog and website, all called Selling To Big Companies. Jill takes a no-nonsense approach to asking provocative and insightful questions that have upstream and downstream potential.
Take advantage of educational opportunities to bulk up your cross-functional skillset. HR at your organization can tell you about educational opportunities available if you are a displaced civil engineering professional. If you are an engineering student, take business courses on marketing and finance. You may end up starting your own business! There are continuing education courses and plenty of free webinars and seminars being offered via online and local networking communities. Many of these opportunities are free of charge or are offered at minimal cost. Online webinars and online courses often can be downloaded and accessed when it’s convenient for your schedule.
Whether you are a student, current employee, business owner or displaced civil engineering professional, review the value of what you bring to the table: past, present and future. Take an honest look at where gaps exist . Work towards developing the tools and techniques that can assist you in more effectively communicating what you bring to the table to upstream and downstream audiences. Your ability to build a more cross-functional, well-rounded perspective can assist you in career development and business development.
What are you waiting for?
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3 comments September 2, 2009
